Mark Trimmer

Five Best Selling Books on Business and Money

By Mark Trimmer / March 2, 2020 / 0 Comments

Bookstores and libraries around the world supply excellent instructional materials. Riding in the car or commuting on the train, you can learn from experts. The bestseller lists at Amazon are fantastic resources. The lists are updated regularly with current insight about the best books on the market. Have a look at some of the best […]

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6 Essential Accounting Terms for Small Businesses

By Mark Trimmer / March 2, 2020 / 0 Comments

Hiring an accountant is widely considered best practice for small business owners. But delegating financial analysis and reporting doesn’t mean completely checking out of the process each month or quarter. On the contrary, it’s recommended that business owners work closely with their accountants throughout the year to better understand their financial position, and make smart […]

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9 Ways to Network with Experts in Your Niche

By Mark Trimmer / March 2, 2020 / 0 Comments

The ability to network is a fundamental part of running a business. Running a business in isolation is difficult, so it helps to have expert partners and acquaintances available to share ideas with. For an online entrepreneur, the best niche experts might be located all over the world. But regardless of location, there are still […]

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How to sell more to existing customers

By Mark Trimmer / March 2, 2020 / 0 Comments

If growth is your primary goal, take note of these two essential sales strategies: cross-selling and upselling. Why? Because it’s much easier to sell to existing customers than to acquire new ones. According to Marketing Metrics, the probability of selling to an existing customer is 60 to 70 percent, while the likelihood you’ll sell to […]

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Lessons from three pricing stories

By Mark Trimmer / March 2, 2020 / 0 Comments

Times were tough, so John decided he had to drop his prices below his competitors. The results seemed gratifying. Business picked up quickly and when John looked round his shop he could see his sales staff were always busy with customers. Then came the call from his accountant. “Aren’t the sales figures great?” said John, […]

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Improving cash flow: How to get paid faster

By Mark Trimmer / February 28, 2020 / 0 Comments

Maintaining positive cash flow can be challenging for small businesses, whether you’re just starting out or have been running your company for years. The difficulty often comes down to waiting for clients to pay their invoices. One or two chronic late payers cost valuable time and money when you have to chase them down; if […]

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Tips for getting rid of slow moving stock

By Mark Trimmer / February 28, 2020 / 0 Comments

Stale inventory is a costly nuisance for any business owner. Ideally the rule of thumb is to sell the goods taking up space on your sale floor within 90 days; after the three month mark stale inventory becomes dead inventory. Products are much harder to move and nearly impossible to get top dollar for. Fortunately […]

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How your small business can attract top talent

By Mark Trimmer / February 28, 2020 / 0 Comments

Often small business owners worry unnecessarily when it’s time to hire employees. They fear because they can’t offer the same high salaries and impressive benefits of a large company, they won’t be able to attract skilled workers. Fortunately, for many young workers these days, the ideal job doesn’t necessarily come with a big salary. Often […]

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Tax tips for new business owners

By Mark Trimmer / February 28, 2020 / 0 Comments

Want to avoid paying more than you should come tax time? Or a frantic last minute search for missing financial records? New business owners have a lot on their plate, and can easily lose track of an approaching tax deadline or financial data needed to submit their return. Organization is key when preparing for tax […]

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Tips for updating your business plan

By Mark Trimmer / February 28, 2020 / 0 Comments

Think of your business plan as a roadmap designed to point the way to your current destination, knowing that where you land may not be your ultimate end point. After all, things are constantly changing in a healthy, thriving business. Market fluctuations, new competitors, changes in staffing or your sales figures may nudge you in […]

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